Nestlé Purina Petcare Takes Category Management Strategy Into the Metaverse
By Bobby Carlton Leading U.S. pet care company drove innovation using 3D visualization for category management strategy As retailers look to improve the customer experience and increase the number of products they offer, they are also looking to …
How Metaverse Tech Is Meeting The Future of Work
Experts believe that by 2040, the metaverse will be more refined and immersive Guest Post by Joshua Kennedy When we think of the term “metaverse”, the mind often drifts to images of the matrix, modern-day gaming experiences, or …
Zuckerberg is Prepared to Lose More Money Developing the Metaverse
By Bobby Carlton Despite the concerns about the company’s loss in their pursuit of the metaverse, CEO Mark Zuckerberg said he still plans on investing heavily in developing his vision. During a call with investors, which was part …
The Metaverse and The Physical World Can Work Together for Business
XR solutions is changing the way we do business. By Bobby Carlton Despite the evolution of the metaverse, it is still not the end of real-world human connectivity or even physical locations. Instead, it is an opportunity for …
Websites Will be a Metaverse Hub
During the opening ceremonies at AWE (Augmented World Expo) 2022, Unity CEO John Riccitiello predicted that by 2030 all websites will transform from being a location for information and e-commerce, to being a lobby (or hub) for a branded metaverse …
Two of the Biggest Retailers are Using GenAI to Improve the Shopping Experience and Provide Better Training for Employees
70% of executives and consumers believe that it can disrupt the sales and marketing industry. Also, 77% of business leaders consider GenAI to be an emerging technology. In the fast-paced world of retail, every second count and retailers …